Summary:
HOOVELO came to us with the desire to launch an ecommerce website that was intuitive, effective, and maintained their unique sense of style. 5 Nerds worked with their bicycle design team to understand their design approach to their physical products and incorporate those same themes and values into our website design. What emerged was a very clean, open website where the imagery takes center stage. Sharp corners were a perfect contrast to the fluidity of the product design. Soft colors that matched the bicycle color palettes maintained a cohesive experience for customers.
From a functional standpoint, a sophisticated, predictive search allowed users to find what they needed even when they didn’t know exactly what they needed. A clean interface minimized bounce rates and increased conversion rates by more than 140%! A full suite of back-end functionality allowed the HOOVELO team to easily manage inventory, create products, handle all ecommerce needs (coupons, shipping, etc) and manage customer accounts. The robust analytics gained from user activity drives ongoing HOOVELO marketing strategy which has resulted in tripling their customer base since launch!
Highly Customized Website
Unique UI/UX
Sophisticated Site Search
Fully Integrated E-Commerce
“Design Your Own Bike” Workflow Accounting for Thousands of Variations
Interactive 3D Product Experience
Extensive Video Library / Vlog
Partner Registration with White-labeling Capabilities
Development of Various APIs
E-Commerce / Back-End
Robust Inventory Management System
5 Levels of Various Member Permissions
E-Commerce Sales Dashboards
Integration with Constant Contact to Automate Drip Campaigns
Customized Sales Alerts & Reports
Abandoned Cart Management
Automatic Inventory Replenish Through Vendor APIs
(sample data reflected in image)
Various Print & Ad Media
Business Cards
Social Media Ad Design
Custom Templated PowerPoint Presentations
Trade Show Pop-ups
Apparel
Giveaways
